How is my data being used?

Apart from cookies that are necessary to run the website (such as the system for user connection or maintaining connection), you can configure your settings and choose how you want your personal data to be used in line with the purposes described below. You can configure the settings for each partner separately. We provide here a description of each one of our objectives related to the way both we and our partners use your personal data.

Website Access

The storage of data or access to data already stored on your device, such as digital identification for advertising, device identification, cookies and similar technologies.

Personalization

Collection and processing of data related to your use of this service in order to subsequently deliver to you advertising and/or personalized content in other contexts, such as other websites or applications. In general, the content of the website or the application is used to make conclusions regarding your interests, which is used for subsequent choices about advertising and/or content.

Targeting and advertising strategy

Data is collected and then grouped with previously collected data in order to select and broadcast advertising to you and then evaluate the reach and efficiency of advertising. This includes: the use of previously collected data related to your interest for the selection of advertising; the processing of data on the advertising that was displayed and at which frequency, at what time and where it was displayed; knowledge on whether you reacted to the advertising offered to you, for example whether you clicked on the ad or made a purchase. This does not include Personalization that consists of the collection and processing of data related to your use of this service in order to subsequently deliver to you advertising and/or personalized content in other contexts, such as other websites or applications.

Targeting and content

The collection of data that is grouped with previously collected data in order to select and broadcast advertising to you and then evaluate the reach and efficiency of advertising. This includes: the use of previously collected data in line with your interests in order to select content; the processing of data indicating the content that was displayed, at which frequency, for how long, when and where it was displayed; and knowledge on whether you reacted to the advertising offered to you, for example whether you clicked on the ad. This does not include Personalization that consists of the collection and processing of data related to your use of this service in order to subsequently deliver to you advertising and/or personalized content in other contexts, such as other websites or applications.

Audience measurement

The collection of data related to your use of the content and grouping of this data with previously collected data in order to evaluate and understand the way you use the service. This does not include Personalization that consists of the collection and processing of data related to your use of this service in order to subsequently deliver to you advertising and/or personalized content in other contexts, such as other websites or applications.